Wyma Club started as a group project in my university. We had this idea to join startup acceleration programme and build something together. We decided we want to create a fitness app for women with health in mind. My role in this project was product designer.
We started with a research. This experience for me was very teaching in terms of analysing user data, and actually building design around it. Data driven approach. We collected data such as:
- What apps are familiar for them.
- What do they think specifically about women only workouts
- What the liked about it and what not
As a designer, for me such info was valuable, because I could look directly into competitors app to settle direction and design decisions. I also knew what feautures are priority ones.
It was also a lesson for me about the teamwork. We managed our whole project in Notion. We had project docs with all the info. Roadmap. Kanban for tasks and many more. Managing everything in one place was very easy for me.
So back to the designing itself, I did several high-fidelity prototypes which later ended up in a presentation in front of investors.